Sofia Bergqvist
Accounting Assistant

I’m service minded and versatile. A listener and a doer. I also make a killer key lime pie.

I started out within marketing and communications, but left Sweden 14 years ago and since then I have expanded my area of expertise. I’ve worked in Luxembourg and Singapore and learned a lot from the different cultures. Today, one of my main responsibilities is to be a link between the Stockholm and Singapore offices.

—It is 100% about the customer, no matter if its the host or the guest. Without its customer, Airbnb has no product. Sofia Bergqvist

Do you have a favorite purposeful company?

Airbnb, that redefined the hotel industry with their slogan “Welcome home.” It is 100% about the customer, no matter if its the host or the guest. Without its customer, Airbnb has no product. It is a company literally built on storytelling, but it is the customers’ stories that are told.

What inspires you at the moment?

Quality materials and the art of turning it into something magical. The texture of a beautiful linen fabric, the art of block printing by hand, the structure of a beautiful paper, or soft finish of a wood furniture piece.