Core target insight

The most iconic brands all have one vital thing in common. Most of us can see and feel and perhaps even taste it, even if we don’t think about it every day. These brands have all discovered a secret to what makes people ‘tick’ – it is as if they understand us customers, almost better than we understand ourselves.

This guide will show you how to find a Core Target Insight that enables a competitive advantage and paves the path for new growth and indisputable brand success.

The guide includes:

– A unique framework for how to find the Core Target Insight

– 3 levels of crucial discoveries

– How to connect better with customers and avoid me-too tactics

Interested in reading the guide? Just send us an email at!